Netflix (NFLX) stock received a significant boost on Monday as the company made some major announcements that have captured the attention of investors and fans alike. Two major influencers have been announced to be part of upcoming events on the platform, which has helped drive the stock price up to record highs.
Firstly, Netflix revealed that Beyonce will be performing a halftime show during one of its Christmas Day NFL games. The music superstar is set to deliver an exciting live performance at NRG Stadium in Houston as the Houston Texans take on the Baltimore Ravens. Beyonce will be showcasing songs from her highly acclaimed album “Cowboy Carter,” in what promises to be a spectacular show for fans watching at home.
In addition to the exciting halftime show announcement, Netflix also shared some impressive viewership figures for its recent live Friday-night boxing match. The highly anticipated fight between Jake Paul and Mike Tyson drew in over 60 million households, with the main event match reaching a global peak of 65 million concurrent broadcasts. The co-main event battle between Amanda Serrano and Katie Taylor also garnered significant viewership, with roughly 50 million households tuning in live from around the world.
Despite the success of the boxing event, Netflix faced some technical difficulties during the broadcast. The New York Times reported that Downdetector received over 500,000 reports of users experiencing difficulties streaming on the platform during the event. While this may have caused some frustration among viewers, it did not seem to impact the overall success of the boxing match in terms of viewership numbers.
Following these announcements, Netflix stock saw a 2.8% increase on Monday, closing at 847.05. This represents a record high for the company, with NFLX stock reaching a peak of 848.45 earlier in the session. The positive news surrounding the upcoming NFL games and Beyonce’s halftime show has generated excitement among investors, leading to an uptick in stock price and market performance.
Netflix’s stock is recognized as a top performer in the market, being included in two prestigious lists: the IBD 50 and the Big Cap 20. This demonstrates the company’s strong position within the industry and its ability to attract influential figures like Mike Tyson and Beyonce to participate in its events and content offerings.
Overall, the recent announcements from Netflix have helped solidify its position as a leading player in the streaming video market. With exciting events like the upcoming NFL games and Beyonce’s halftime show, the company continues to attract a large and diverse audience, driving growth and success in the stock market. Investors will be watching closely to see how these developments impact Netflix’s performance in the coming weeks and months.
